Branding

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20 Worst Brand Happenings of 2013+

Taking a look back at some of the worst brand happenings of 2013 in Pakistan.

Read More+ 7 years ago
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The Lollywood Desis Up Against Each Other+

Lahore-based chemical and paper manufacturer Premier Group launches Millan, a ‘pure dairy whitener’ with a very Lahori marketing campaign targeted squarely...

Read More+ 8 years ago
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Haleeb upgrades to horrible mess- calls it new packaging+

”New” Haleeb sports a terrible new packaging and was once endorsed by the adorable Shaista Wahidi.

Read More+ 8 years ago

Pakistan beats Rwanda, Ethiopia and others; clinches bottom spot in Country Brand Index 2011+

The annual Country Brand Index (CBI) report by FutureBrand (part of McCann Erickson group) is now out. The country brands...

Read More+ 9 years ago
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Express goes swirly girly+

Express Media Group has launched a new channel focusing on just entertainment- as if their overly dramatic, sensationalistic news stories...

Read More+ 9 years ago
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Burj Bank+

Dawood Islamic Bank has been rebranded and relaunched as Burj Bank. A comprehensive launch campaign is currently going on and...

Read More+ 9 years ago
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Cricket World Cup 2015+

The official logo for the 2015 Cricket World Cup, to be played in Australia and New Zealand, has been unveiled by...

Read More+ 9 years ago
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AdAsia 2011+

So our first post is about the visual identity of AdAsia 2011, happening in New Delhi this month.  Nothing too...

Read More+ 9 years ago