Marketing

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Joining the pack with Uth Pack+

The local cellular giant Ufone is repackaging its Uth Package, which was hitherto just another tariff plan on Ufone connections, into a...

Read More+ 7 years ago
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Yet Another Earth-Shatteringly Cool Campaign from Glow by Warid+

Yo buddy wassup. Like we went to the mall with ma peeps and like whatever right. And ohmygod it’s like...

Read More+ 7 years ago
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Election Season Campaigns: The Roundup+

Campaigning is the best revenge. Politics and politicians (dead or alive) are never an off topic in Pakistan. Quite a...

Read More+ 7 years ago
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PAS Awards 2013: The Full Low Down+

The local advertising industry’s biggest night, PAS Awards, took place last night. For the full monty on who won, who...

Read More+ 7 years ago
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The Carton’s New Clothes+

Two of Pakistan’s most visible and iconic brands, one old the other relatively young, both from giant parent companies, and...

Read More+ 7 years ago
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Why Pepsi’s Latest Ad Sucks+

Hojao Abhi Ke Liye Crazy. Thankfully, Pepsi stopped short of that in their quest to emulate Coke; in face of...

Read More+ 7 years ago
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Lawn Wars: Episode 2013+

Amid all the upheaval our country is witnessing on frontiers more than one, it’s that time of the year again....

Read More+ 7 years ago
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From One Pound Fish To One Pound Shit+

Just like Servis last year, hitherto blah advertiser PTCL is getting some serious attention from the crowds thanks to a...

Read More+ 7 years ago
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From Ishq to Akshay+

These days, Brooke Bond is broke and band when it comes to creativity and class. Gone are the days when Supreme was...

Read More+ 8 years ago
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25 Worst Brand Happenings of 2012+

A lot of brands did a lot of groudbreaking work last year as we reported in our Best of 2012...

Read More+ 8 years ago
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Glow by Warid Gets Ripped Off – Again.+

Glow by Warid, the ultra-cool trendsetter in global pop culture has once again proved its mettle by releasing yet another...

Read More+ 8 years ago
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25 Best Brand Happenings of 2012+

Despite the Mayan’s best effort to spell end of game before the end of this year and thereby deny us...

Read More+ 8 years ago